Sports marketing fullerton 3rd edition

To better serve you, please log in to your instructor account. If you are a new instructor to Chicago Business Press, please use the button below to register. Click here to preview. The third edition represents a significant departure from the first and second editions. While still addressing both the marketing of sports products and the marketing of non-sports products via a sport platform, a decision was made to reduce the emphasis on sponsorship.

Goodreads helps you keep track of books you want to read. Want to Read saving…. Want to Read Currently Reading Read. Other editions. Enlarge cover. Error rating book.

Free shipping. Skip to main content. Email to friends Share on Facebook - opens in a new window or tab Share on Twitter - opens in a new window or tab Share on Pinterest - opens in a new window or tab. Add to Watchlist. People who viewed this item also viewed.